The group was called “Utah Hockey Club” for its inaugural season; that will now be retired with the launch of the permanent branding. “From day one, we committed that this team would be built with and for the people of Utah,

The Utah NHL franchise finally has a permanent name, with the Mammoth identity and branding officially revealed.

The new team name is intended to represent strength, momentum and an earth-shattering presence, and pays homage to the boldness with which the franchise entered the league. Fans will notice that the name is singular: Mammoth,