The success of The Night Agent is apparently not a one-season phenomenon. The Netflix thriller recorded its biggest week to ...

The differences between Nielsen and ComScore are so eye-opening that they surely will lead to more people who don’t ...

The new deal includes measurement for all Paramount platforms, including national and local broadcast, all cable networks, and streaming on Paramount+ and Pluto TV. Paramount has also agreed to ...

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While there are competitors, Nielsen’s ratings are usually the most-referenced, and they’ve even been used for streaming-exclusive properties such as NFL games on Prime Video, Peacock ...

Under this engagement, Nielsen will deploy advanced tools such as Nielsen ONE Ads (erstwhile Nielsen’s DAR – Digital Ad ...

It has also won accreditation to use first-party data from various media outlets in calculating its ratings. The fracas between TelevisaUnivision and Nielsen is surprising, because Speciale has in ...

As part of the new deal, Paramount has licensed several new services from Nielsen, including the recently accredited “big data + panel” measurement, ad-supported streaming platform ratings and the ...

The Media Rating Council has approved the accreditation of Nielsen’s Big Data + Panel TV ratings measurement. The new method for analyzing TV ratings combines the firm’s panel measurement ...

Netflix’s Jamie Foxx-Cameron Diaz thriller Back In Action landed the top spot this week with 1.5 billion minutes viewed, ...