Affiliate marketing is a performance-based advertising strategy in which brands reward third-party publishers, known as affiliates, for driving traffic, leads or sales through tracked links.

There are lots of myths out there surrounding affiliate marketing, and these can frequently cause brands/businesses to pass on these kinds of programs. It's important you understand some of these ...

Affiliate marketing is one of the best ways you can make a passive stream of income. You don’t need to have a website or even be a social media influencer – you only need to be a creative marketer.

Affiliate marketing, without a doubt, is big. How big? Well it's over the size of $5 billion, which makes it one of the biggest industries in the U.S. It would not be wrong to state that affiliate ...

Affiliate marketing has been experiencing explosive growth in recent years, and brands should be running their own affiliate programs in order to stay competitive. Affiliate marketing is a low-cost, ...

Where there is tracking, there is knowledge, and smarter decisions. This domino effect is why one of digital marketing’s most ROI-friendly channels must embrace some fundamental changes, as CEO Adam ...

Brands plan to allocate between 25% and 50% of affiliate budgets to influencer-led partnerships. Affiliate marketing has ...