With full-screen ads on its smart displays, Alexa is becoming less like an assistant and more like a sales rep.
Amazon users are pressing a federal appellate court to reinstate their lawsuit accusing the company of wrongly targeting ads based on people's voice interactions with Alexa-enabled devices. In papers ...
Advertising is a small part of the experience, and it helps customers discover new content and products they may be interested in. If customers don’t like a suggestion, they can swipe to skip to the ...
It’s the end of another quarter, which means it’s time for yet another earnings call with concerning ideas for generating more revenue. This time around, it's Amazon CEO Andy Jassy, who told ...
The question, once a whisper, has grown into a buzz: Will Amazon, in its pursuit of advertising dollars and dominance, soon embed ads within its Alexa voice assistant? The company’s recent moves ...
Triton Digital has struck a new deal that allows for Amazon Ads’ unique interactive audio ads on Alexa-enabled devices to be distributed across APS and Triton’s shared publishers. This includes ...
What’s another way for Amazon to make money on Alexa+ besides paid subscription plans? You guessed it: advertising. And Amazon’s CEO is already floating the idea of sprinkling ads into the ...
Alexa, play interactive audio ads. On Monday, iHeartMedia-owned SSP Triton Digital announced an integration with Amazon Publisher Services that allows advertisers to buy interactive audio ads through ...
Amazon CEO Andy Jassy told investors that users' conversations with Alexa+ could become 'a lever to drive revenue,' though he didn't spill many details about specifics or timelines. On the call with ...