PARIS — It turns out J-Hope’s presence at the Louis Vuitton menswear show in January was a teaser for his new role: The French luxury house on Friday named the K-pop star and member of boy band BTS as ...

BTS is a chart-topping, record-breaking boy band. They collaborated with artists like Sia, Halsey, and Megan Thee Stallion. They even earned a Grammy nomination for their song “Butter.” BTS has also ...

The South Korean rapper, dancer and producer was first appointed as a brand ambassador for the fashion house in February Louis Vuitton BTS’ J-Hope just brought his stellar talents to a new stage. The ...

International boy band BTS rocks Louis Vuitton’s Spring/Summer 2022 men’s collection – designed by the late Virgil Abloh – in a teaser video for upcoming issues of Vogue and GQ Korea. In the video, ...

Why dress one famous musician when a South Korean boy band shelters seven? Louis Vuitton has named BTS its latest brand ambassadors. “I am delighted BTS are joining Louis Vuitton today,” Virgil Abloh, ...

J-Hope will also be donating three rings he wore during the Grammys performance. The rings consist of a twisted double band in gold, a triple green gem sterling silver ring and a spiral gold-colored ...

BTS’s J-Hope is now an official ambassador for Louis Vuitton! On February 24, French luxury fashion brand Louis Vuitton announced, “J-Hope has been chosen as Louis Vuitton’s new house ambassador.” ...

Don Toliver and BTS’ j-hope have new music in the works together. On Tuesday (Jan. 21), during Louis Vuitton’s Men's Fall/Winter 2025 show, the pair previewed “LV Bag,” produced by Pharrell Williams. ...

The news comes on the heels of the South Korean rapper-singer-songwriter and music producer attending Louis Vuitton’s menswear fall-winter show during Paris Fashion Week on Jan. 19. And it also comes ...