Right as this beer developed its own Texan identity, it shifted from using a goat to using an animal from the Lone Star State ...

Budweiser has long been an American treasure, but did you know much of its history is hidden on its label? Here's what you should know.

A beer label tells consumers more than just what the bottle or can contains (e.g., brewed hops, grain, yeast, and water). Labels inform consumers of important facts like the alcohol content by volume ...

In the end there was no denying Betsy the purple cow. After two weeks and thousands of votes, Newburgh Brewing Co.'s Cream Ale beer label was crowned the 2015 winner of CNBC's Most Loved Label ...

We know not to judge a book by its cover, but these suave beer labels are making it hard for us not to do that. As more and more craft beers enter the market, and with quality improving leaps and ...

What’s in a name? Controversy. The names and images emblazoned on some beer labels have disturbed everyone from consumers to regulators. The beer: Santa’s Little Helper, an imperial stout from Port ...

This year alone, 29,500 individually designed beer labels have been submitted for approval to the Trade Department’s Tax and Trade Bureau. And every single one of those label designs was approved or ...

For years, one man has approved virtually every beer label design in the United States. Among brewers, he’s a tyrant. A legend. A pedantic pain in the ass. Brewers and legal experts speak of him in ...

True confession: The first bottle of Black Dog Ale I ever bought wasn’t for the taste or the price or even the reputation. What separated that six-pack from hundreds of others in the 40-foot-long beer ...