The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY David Fossas There is ...
Today, a brand’s digital presence is just as important as its physical locations and traditional marketing—if not more so. Not surprisingly, this development has drastically changed how many ...
For branding maestro Tom Peters, passionate networking is table stakes when cultivating your brand. Why Being Hated Isn’t The Worst Thing For Your Brand Haters are gonna hate, and achieving salience ...
Robert Galvin said the ocean-skewed brand has doubled in size to $100 million since it was acquired by the brand management ...
Saint Louis University's product and brand management certificate is designed to provide students with an understanding of the processes and strategies for introducing new products and building ...
As advertising increasingly shifts to social media, Ranjan Narula and Padmini Paonam of RNA Technology and IP Attorneys explain how to safeguard a brand’s reputation despite the risks presented by the ...
Brand management is an incredibly important and critical part of a company. Your brand is persuasive. Assume that people will research you before the negotiation. What does your business brand and ...
Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Digital experience specialist Acquia hsa unveiled two new integrations ...
Urban Outfitters Inc. URBN is strategically positioned for continued growth through its multi-brand portfolio, effective inventory management and disciplined financial strategies. With strong ...
LONDON--(BUSINESS WIRE)--The Brand Management Services Industry market size is expected to grow over USD 1 billion, at a Compound Annual Growth Rate (CAGR) of 4.0% during the forecast period of ...
Global brand management company Bluestar Alliance today announced the completion of its acquisition of heritage workwear and ...
It was looking good for The Magnum Ice Cream Company-Unilever’s soon-to-be-spun-off ice cream division. All the ingredients were in place: a portfolio of leading brands including Cornetto, Klondike, ...