Global media and marketing services company ENGINE is diving even deeper into technology. The company expanded its cookieless offering on Wednesday with Device Graph+, which adds more CTV solutions to ...
Mike Shaw, Director, EMEA Ad Sales at Roku, and Richard Halton, Managing Director at Roku UK, have shared their TV advertising industry predictions for 2026. The pair foresee more thoughtful ...
The launch highlights the general availability of Teads CTV Performance, bringing AI-driven, lower-funnel outcomes directly ...
Google's Display & Video 360 platform has introduced new features to help advertisers plan, buy and measure connected TV (CTV) campaigns. Reach Planner is now available with new TV functionality to ...
From gaming hubs and retail media to IoT homes and creator studios, EY-Parthenon's Raghav Anand laid out why the television ...