The brewer has issued an RFI directly to creative networks from its headquarters in Copenhagen. The approach relates to an international advertising pro­ject to "iconise" the main Carlsberg brand. It ...
Carlsberg has unveiled a new GBP12m (US$18.4m) TV ad in the UK, part of its long-running “If Carlsberg did…” campaign for its namesake lager brand.
Carlsberg’s latest TV ad for Somersby cider urges consumers to take a “friendsie”, a group version of a selfie. Stay ahead with unbiased news, expert commentary, and in-depth features on global topics ...
Are you a print subscriber? Activate your account. By Lindsay Rittenhouse - 4 hours 29 min ago By Garett Sloane - 5 hours 35 min ago By Lindsay Rittenhouse - 9 hours 42 min ago By Ad Age Studio 30 - ...
COPENHAGEN, Aug 14 (Reuters) - Carlsberg (CARLb.CO), opens new tab doesn't expect any dramatic changes to rules for liquor ads in India, the brewer's CEO said on Wednesday, after reports the country ...