In recent years, behavioral science has been going through a replication crisis. Research results, some widely cited and some even applied to real-world problems, couldn’t be replicated when other ...
SCOTTSDALE, ARIZ. — Ever wonder what's on Warren Buffett's reading list? Psychology books, at least according to a presentation during the final day of Gartner's CRM Summit here this week. Dr. Robert ...
For more than 35 years, psychology professor Robert Cialdini has been studying the science of persuasion to figure out what makes people say "yes." He put much of what he's learned in his 1984 ...
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