Deere & Co (NYSE: DE), after conquering the farm industry hardware, aims to extend its dominance to software to boost the productivity of those machines and agriculture, the Wall Street Journal ...

May is normally a slow-down zone for used equipment auctions, but today there is ample activity taking place in the market. The heightened action is due to the COVID-era expansion of online equipment ...

Blue River Technology builds tools to help crop sprayers identify weeds and blast them with pesticide Blue River Technology builds tools to help crop sprayers identify weeds and blast them with ...

With July right around the corner, there are several trends playing out in the used farm equipment market. For one, farmers are starting to buy four-wheel drive row crop tractors for fall tillage ...

Unlike a number of other machinery types, British manufacturers still maintain a strong presence in the market for crop sprayers – particularly for self-propelled machines. More than half a dozen well ...

Deere is aiming to bring driverless tractors and equipment to market. The company also sells the high-margin software used to run it. Over the next 10 years, Deere stands to increase its global market ...

For decades, Deere & Co. has dominated the hardware that powers the American farm industry with tractors, harvesters and other machinery used to plant seeds and reap crops. Now, Deere aims to extend ...