As part of our coverage of International Women's Day 2023, Campaign Asia-Pacific is exploring the experiences and journeys of female marketing communications agency start-up entrepreneurs. These women ...
NEW YORK--(BUSINESS WIRE)--SheKnows Media, a leading women's media company that reaches 66 million unique visitors per month (comScore, March 2018) and more than 350 million social media fans and ...
Cross Mentors' Shrijeet Mishra explains that gender marketing based on stereotypes is outdated, urging brands to use data and evolving consumer roles to create campaigns.
Improving advertising’s gender representation has been critical, but that is only half the job. Brands must now turn their ...
Vee69’s CEO Florence Achado has emerged winner of the Advertising Week Africa Future is Female Award, the first on the continent. The global award shortlisted 25 among the scores of women nominated or ...
In the current media landscape, we noticed a growing trend of advertisements that put a strong emphasis on female empowerment, especially in the wake of the Women’s World Cup. From media heavyweights ...
In an industry often accused of being male-dominated, female stars are all the more valuable. Media talks to some of the women driving things forward in advertising, PR, media and marketing in Asia ...
Women's Day 2025: 'She Directs Ads', a collective dedicated to amplifying the voices of Indian female advertising directors ...