Fresh Step had a breakthrough innovation in new Clean Paws but faced a big hurdle: its low-tracking benefit was unbelievable to skeptical pet parents, so they were inclined to stick with what they ...

Cats are wonderful pets. They’re sweet, funny, cuddly little friends, but the litter box can be a problem. If you have an ...

Which Fresh Step cat litters are best? Whether you have an outdoor or indoor cat, you must deal with the litter at some point. Outdoor cats typically use a litter pan or tray less often, as they spend ...