Heineken announces the U.S. debut of its premium Star Bottle packaging for Heineken and Heineken Light. The new Star Bottle design, Heineken’s first package change in nearly two decades, represents a ...

In the 1960s, Heineken proposed a novel idea: rectangular “World” beer bottles that could double as bricks for affordable housing. And it’s not nearly as crazy as it sounds. Here’s a design anecdote ...

Beer and soda companies are doing bottle redesigns left and right lately, and like so many things these overhauls seem to be motivated by brand appeal aka money. But you kind of can’t blame ...

Heineken is celebrating its 140 th year in business with a host of events, experiences, gift packs and a design challenge. The challenge puts on display hundreds of historic visuals for participants ...

HEINEKEN USA officially announced that for the first time since 1946, Heineken has redesigned their green bottle for U.S. consumers. The revamped “Star Bottle” is set to hit select New York State ...

WHITE PLAINS, N.Y. — Heineken USA has redesigned its classic green bottle. The revamped "star bottle" will be available in 12-oz. and 22-oz. sizes and features a taller, thinner shape, giving it a ...

Lagos Fashion Week 2024 brought the best of Nigerian creativity to the runway, and this year, Heineken took things to the next level with an unforgettable launch. Introducing the sleek Heineken 45cl ...

Heineken’s new television commercial, “Déjà Vu” ushers in the redesigned “Star Bottle” across the US. Paired with a multi-layered campaign themed “Arrive Big,” creative began appearing on targeted ...

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Heineken has unveiled a first-of-its-kind technological campaign in Nigeria to celebrate its presence in 192 countries. The campaign which began in mid-June will end on August 31. Specifically, ...

As the third largest brewer in the world, Heineken has great reach in the global market. On Guam, the iconic green bottle has its own hold on beer drinkers as the third largest-selling brand and the ...

Heineken® 0.0 and premium racket brand LÕK announce the first-ever padel racket with a built-in bottle opener and six-pack branded balls. Heineken® 0.0 x LÕK serve up the world’s first padel racket ...