The project kicked off two years ago, as the internal design team at PepsiCo, which owns Frito-Lay ... that the chips are ...
Over the years, Frito-Lay has been forced to recall items due to undeclared allergens, contamination concerns, and foreign ...
Lay's is changing both the look of its bag and how its potato chips are produced. You'll start seeing the changed by the end ...
Lay’s potato chips are receiving a big rebrand that makes it clear that the popular snack food is made from potatoes. That might seem silly, until you realize that according to the chip maker, nearly ...
Among the "big trends" to come, Laguarta suggested in the conversation that fiber will be one of them, something Pepsi has ...
The new potato chip bags will highlight that Lay’s are made from real potatoes, which the brand says nearly 42 percent of ...
On Oct. 9, Lay’s announced its rebrand — the largest in its nearly 100-year history. The company said it is removing ...
Lay's unveils major rebrand with cleaner ingredients, new logo design, and packaging updates aligning with the "Make America ...