We’ve all heard the rallying cry of cyclists and triathletes the world over since 2015, and responded en masse… especially once “the science” was there to show us that lifting weights works to improve ...

If there’s one thing I hope to accomplish in my fitness career, it’s to convince people to start lifting heavy things. More and more people are realizing how important strength training is (strong is ...

The weight room at the gym can be an intimidating place. The equipment looks like it could crush you if you use it wrong. People grunt as they haul heavy things up and down. And why don’t these ...

Three new titles explore the power of women building muscle. By Danielle Friedman For most of modern history, women were warned that lifting heavy weights was unladylike and possibly dangerous. Even ...