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Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

Social media isn’t only a way to connect with others — or at least, feel like you’re connecting with them — it’s also, potentially, a way to make money. This is because as much as social media ...

Marketing may not be every advisor’s favorite part of their role, but it’s key to growing a business. That’s why marketing efforts are a prime area for generative AI: They’re a core need for any ...

, , ,, and other social networking sites are changing the way AEC professionals and their firms promote themselves, recruit employees, and advertise their services. However, as Building ...