Intel said Thursday that it would scrap its 37-year-old logo as part of a major rebranding that will emphasize the chipmaker's shift away from its core PC business into consumer products. The original ...

Nope, your eyes aren't playing tricks on you. Intel has a new logo. The chipmaker's brand refresh was made official alongside today's announcement of its 11th-generation Core processors. Intel's logo ...

Intel is releasing the third iteration of its logo since its debut in 1968. The sweeping curve consumers recognize from the "Intel Inside" marketing campaign has been replaced by a more minimalist ...

A workspace designed for growth, collaboration, and endless networking opportunities in the heart of tech. The company is embracing a wider palette of blues to go along with the logo, and for the most ...

The last time Intel swapped its logo for a new one, Engadget was less than two years old. Now the company once again has a new look and later this year it will get a "modernized" new sound. The ...

Yesterday we speculated on the new Intel logo. Today the confirmed news came and we were correct in our speculation. The official rebranding will take place at CES, which is less than a week away.

In a nutshell: Goodbye circles, hello squares. That seems to be the thinking behind Intel's new logos, which have just been spotted in the Justia Trademarks database. In addition to revamps for the ...

Both governments and hyperscalers are keen on establishing more advanced chip fabrication within the United States, ...