Cheez-It Embracing Stadium Experience For Unique Fan Engagement

“For Cheez-It, the in-stadium experience is where our brand personality really comes to life,” Cara Tragseiler, senior brand ...
Food & Wine

Cheez-It–Crusted Turkey Legs Exist — and Fans Will Finally See Them This Month

The brand’s Citrus Bowl takeover promises big energy, bigger personality, and a fan-favorite mascot stepping back into the spotlight. Cheez-It is debuting Cheez-It–crusted turkey legs at the Citrus ...
Seeking Alpha

CHEEZ-IT® SNAP'D® TEAMS UP WITH REALITY TV ROYALTY PHAEDRA PARKS TO DROP THIS SEASON'S HOTTEST SNACK-INSPIRED ACCESSORY

Introducing the limited-edition Cheez-It ® Snap'd ® Back Bag–where crunchy chips get the reality TV treatment, inspired by Parks' iconic snap backs and packed with crispy comebacks CHICAGO, May 20, ...
Seeking Alpha

CHEEZ-IT® OPENS STUDIO CHEEZ, THE ULTIMATE PARTY EXPERIENCE, SATISFYING LATE NIGHT CRAVINGS AND SPINNING CLUB HITS IN NYC

The brand's latest immersive experience redefines nightlife with a one-of-a-kind nightclub serving Cheez-It-infused cocktails, late night bites and crackers straight from the Cheez-It Tap CHICAGO, Oct ...