Disney's Star Wars and Lego are celebrating 25 years of partnership. The team-up was the first time Lego had struck a licensing deal and became a framework for other franchises. Since 1999, Lego Star ...
In our latest Behind the Hype series, we trace how a modest licensing deal between LEGO Group and Lucasfilm evolved into a full-blown cultural phenomenon. What began as a handful of toy sets ...
Let’s take a look at some of the best Classic LEGO Star Wars Sets on May the 4th! May the 4th is all about Star Wars. When it comes to LEGO, that is as true as anything else these days, with new ...
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