Once upon a time, I adored Lay’s barbecue flavor potato chips so much that I could happily finish a bag by myself in one go. My mother soon became so irritated with her otherwise perfect daughter that ...
Lay’s has rolled out the largest brand redesign in its nearly 100-year history, turning the spotlight back to the humble potato that started it all. The new visual identity, created by PepsiCo’s ...
The video that changed Alaya High’s life is, by production standards, rather elementary. Shot on a phone, handheld at a slightly off-kilter angle, it shows the tiny 11-year-old girl as she sits in the ...
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