There are hundreds of crimson hues to choose from — some can be more pinkish, while some have purplish blue undertones. Still others can border on coral, and of course, there’s the most vibrant, fire-engine red, that not everyone can pull off.

90s lipstick shades are making a strong comeback in 2026. Deep browns, plum tones, classic reds and muted pinks are set to dominate makeup trends and redefine retro-inspired beauty looks

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For thousands of years, red lipstick has acted as a powerful tool. The vibrant, look-at-me shade coats the lips with the weight and fortitude of a strong piece of armor. Its packaging is just as intense. Not only is it encased in a sleek, slender tube the ...

It may have been trending since the 16th Century, but red lips are still red hot! All the stars have been rocking red this awards season, including Alexa and Rihanna at the Grammys, Laura Whitmore at the Baftas and Peaches Geldof at the Elle Style Awards.