Kimberly Kronwell loves Barbies. So when the highly anticipated Greta Gerwig film Barbie finally hit theaters on July 20, making $162 million its opening weekend, Kronwell, the exhibits and loan ...

Helen Mirren’s life in plastic just got a little more fantastic. Dame Helen received her own Barbie doll in honor of National Women’s Day — and it comes with a miniature Oscar. “I am absolutely blown ...

Sustainability and animal lovers can rejoice as Barbie pays tribute to Jane Goodall, renowned conservationist and female leader, as part of its Inspiring Women doll series. At only 26 years old, ...

Everything's coming up Barbie! At least that's how it seems since the July 21 release of the surprise cinematic smash starring Margot Robbie and Ryan Gosling. As if Barbie didn't already have enough ...

Capitalizing on the blockbuster success of Barbie and a multi-billion dollar industry, Mattel (NASDAQ:MAT) introduced plans to maximize on Barbie-fever with theme parks, restaurants, and even ...

LOS ANGELES − The "Barbie" movie has inspired awe across the internet for its ambitious publicity campaign, which has included numerous pop-up installations, a Boston boat cruise and even a massive ...