Over the last decade, somewhat of a war has grown between Millennials and Gen Z-ers when it comes to fashion and beauty trends. Skinny jeans vs wide leg jeans. Side parts vs middle parts. Ankle boots ...

TikTokers are putting their family members on blast. On social media, users are sharing the kinds of text messages they receive from family members that you simply have to "read and move on." The ...

A TikTok trend from a few years back has resurfaced with countless creators poking fun at its execution. The trend, known as the "Bugatti Challenge," features people sitting on the floor, pretending ...

Back-to-school season is almost here—even for those who have already graduated to adulthood. On TikTok, class is in session—as a new trend has emerged in which creators DIY monthly “curricula” based ...

Nearly half of Gen Z say that YouTube or social video platforms are their preferred entertainment platforms over traditional TV or paid streaming. According to Activate Consulting’s Technology & Media ...