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It seems like every day there's a new it-beauty product or gadget on the market, but Korean beauty products have officially reached mainstream popularity. According to Fashionista, Macy's is launching ...

Korean beauty expert Alicia Yoon is bringing the best in K-beauty skincare over to the U.S. Warning: You may find yourself officially obsessed Kaitlyn is a former Assistant Style & Beauty Editor at ...

Yellow Dream, Great, Innocence, Shinbi, Yumyeong — and the list goes on. These aren’t the names of this season’s hottest lipstick shades, but they’re Korea’s latest trend obsession: peaches. Korea is ...

Trust me when I say that Americans have only begun to experience all that the South Korean beauty market has to offer, as we have hit just the tip of the iceberg. There are so many gems in skin care, ...

Peach & Lily, the hot online retailer of Korean skin-care brands, has transplanted itself into its first brick-and-mortar location, and founder Alicia Yoon is turning her new experience into a ...

Add Yahoo as a preferred source to see more of our stories on Google. Started by New York City-based South Korean businesswoman Alicia Yoon, Peach & Lily prides itself on empowering everyday people to ...

Obsessed with Korean beauty but can't seem to ever get your hands on the stuff? Well, get your credit cards ready because the wait is over. Peach & Lily for Target is set to hit stores later this ...