If AppNexus Chief Economist Gabriel Weintraub could go back in time to the beginning of real-time bidding (RTB), he would have designed a different type of auction. “Because you are targeting so ...
The Digital Age continues to pack plenty of punches when it comes to marketing innovations and advancement. Of course, for every handy new tool out there, there’s also a significant learning curve. As ...
The Business Research Company's Real Time Bidding (RTB) Global market Report 2025 – Market Size, Trends, And Forecast 2025-2034 Updated 2025 Market Reports Released: Trends, Forecasts to 2034 – Early ...
As an independent ad tech advisor, Ivan provides professional advice to the CEO and C-level management of the company SmartyAds Inc. According to the August 2023 RTB Supply-Path Benchmarking report by ...
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