By Courtney Kennedy, Andrew Mercer, Scott Keeter, Nick Hatley, Kyley McGeeney and Alejandra Gimenez As the costs and nonresponse rates of traditional, probability-based surveys seem to grow each year, ...

Probability-based panel: This refers to a national survey panel recruited using random sampling from a database that includes most people in the population. Today, most such panels in the United ...

Targeting matters most. Surveying the wrong audience can lead to misleading data and poor decisions, even if the questions themselves are solid. Weighting shapes reality. Overrepresenting certain ...

Professor of Statistics at UNSW, President of the Statistical Society of Australia and a Deputy Director of the Australian Centre of Excellence in Mathematical and Statistical Frontiers, UNSW Sydney ...