No, you don’t have to tell me, because I know what you’re about to say: your new product is brilliant. It’s a game-changer. Problem is, you need a killer logo. Well, today, designers, inventors, and ...

If you can believe it, the Do Hit Chair is a a $6020, 0.04″ thick steel cube that the user smashes to resemble something approaching a chair. This “customizable” seating solution was designed by ...

“Smashable” brands like Walt Disney, Lego, and Louis Vuitton are consistent, with specific details that are true to the whole, said Martin Lindstrom, founder of branding firm Lindstrom Company. The ...

Sweaty saddle, hints of ambergris, oodles of pippy hedgerow fruits. The way wine people waffle on about what they’re tasting can seem fanciful at best – and downright off-putting to anyone who’s not ...

An invention from the early days of the 20th century might just provide the answer. In 1915, a designer from the Root Glass Company of Terre Haute, Indiana, was asked to design a glass bottle. The ...