Wolverine has been designing work boots since 1883, making it synonymous with trusted craftsmanship. The namesake brand in the Wolverine Worldwide portfolio has honed its reputation as the go-to ...
Boot maker Wolverine is kicking off Women's History Month with a purpose-driven campaign centered around gendered language that undermines inclusivity in the skilled trades, namely the absence of ...
From Foundations to Rooftops, Wolverine's Woman-Made Campaign Recognizes Women's Contributions in Every Layer of the Trades ROCKFORD, Mich., Feb. 29, 2024 /PRNewswire/ -- In time for Women's History ...
The 140-year-old brand, which is highlighting women in the skilled trades, launched a Change.org petition and partnered with an HGTV star. Boot maker Wolverine is kicking off Women's History Month ...
When something is made by a man, it’s called man-made. When it’s made by a woman, it’s still “man” made. Wolverine Boots, a 140-year-old Rockford-based boot making company, has launched a campaign ...
Workwear company Wolverine is picking a fight with dictionaries everywhere: While ‘man-made’ is readily defined, 'woman-made’ is nowhere to be seen. A campaign video highlights engineering and maker ...
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