Google flexed its marketing might at its Pixel 10 event, with appearances from Jimmy Fallon, The Jonas Brothers, Alex Cooper, and Steph Curry.

All the Pixel phones are equipped with Google's latest mobile processor, Tensor G5, and for the first time, feature a magnetic charging technology called Pixelsnap that is reminiscent of the MagSafe functionality on rival Apple's iPhones. Google unveiled a series of Pixelsnap chargers, cases and phone stands to accompany the launch.

The basketball icon already tried out AI Basketball Coach during Curry Camp, his three-day basketball camp where he mentors 30 student athletes from across the US. "Through interactive demos and challenges, the next generation of athletes learned how our technology can help them elevate their game," Google said.

"AI itself is going to be gone by the time you finish a Ph.D.," Jad Tarifi, the founder of Google's first generative AI team, said.

Trusting Google's AI to provide the right customer support numbers for certain queries can result in you contacting scammers instead.

Of course, Google’s latest Pixel lineup is far from an existential threat to Apple’s iPhone. According to research firm Canalys, Apple’s iPhone made up 49% of US smartphone shipments in Q2. Samsung accounted for 31%, while Motorola had 12%. Google devices made up just 3% of shipments.

A restaurant in Missouri said an artificial intelligence tool designed to enhance Google search results is causing confusion for customers.

In recent months, pressure has ramped up inside Google for employees to flex their AI muscles. Google leaders told staff to be more AI-savvy, and engineers are now expected to use AI for coding. Some staff expect their use of AI will be taken into account ...