Some new and existing AI capabilities may be put behind a paywall.

Do you care about your follower-to-following ratio? Well, get ready to care about how many "friends" you have.

Platforms built to connect people, for better or for worse, are now for doing the opposite.

WhatsApp too.

Instagram starts rolling out a new set of controls to enable users to personalize the topics recommended to them, starting with the Reels algorithm. Instagram began rolling out a new set of controls ...

Want to hide someone's activity on Instagram without blocking them? Now you can. National attention on mental health has put pressure on social media giants like Instagram to address safety and ...

Instagram has some security measures in place to ensure hackers and scammers can’t access your account. Two-factor authentication is one of them, but sometimes it doesn’t work. Today, we’ll show you ...

In a series of messages, Instagram’s top exec laid out his concerns for the platform in the coming year, largely around AI.

You can see what Instagram thinks you're interested in by going into the app's deeper settings options. The list of interests is, of course, related to ads and ad data. Instagram says your ad ...

More than half of all ads on Meta's Instagram ran in the service's short-form video Reels product in 2025, up from 35% in ...

Meta plans to test premium subscriptions across Instagram, Facebook, and WhatsApp, the company has told TechCrunch. The ...