Add Yahoo as a preferred source to see more of our stories on Google. Gucci is raising the curtain on Gucci Town, a virtual piazza in the landscape of Roblox. Gucci Town is a permanent destination ...

Gucci and Vans launched a scavenger hunt between their two worlds on Roblox, the first time two fashion brands of that size have done so, according to information shared with Marketing Dive. “Gucci ...

Gucci has opened a persistent digital space on Roblox, per a press release shared with Marketing Dive. Previously, the luxury brand opened the Gucci Garden in Roblox in May 2021. A virtual piazza, ...

Gucci has officially entered the metaverse with the opening of Gucci Town, a permanent space hosted on Roblox. The luxury house describes the project as a “dynamic destination” in which users can ...

Gucci is putting down real roots in the metaverse. After installing a number of temporary experiences in Roblox, the global gaming platform, Gucci on Friday unveiled Gucci Town, a permanent ...

To receive the Vogue Business newsletter, sign up here. Gucci is back on Roblox, this time with a permanent digital Gucci Town. As well as appealing to players who compete for digital Gucci, Gucci is ...

To become a Vogue Business Member and receive the Technology Edit newsletter, click here. Gucci and Vans have partnered on a new Roblox project that combines the brands’ pre-existing virtual worlds ...

When a Roblox game gains a large number of players due to its unique gameplay, a potential challenge often emerges: whether a fair and transparent trading system can keep pace with rapid gameplay ...