By contrast, Monday’s stream on Twitch attracted only about 2,600 viewers, although that could increase as more fans learn of the switch. The stream has just 552 followers on Twitch as of ...

Twitch launched in 2011, originally as a platform for gamers to stream their play sessions live. Back then, it felt niche—like a space for hardcore gamers and esports enthusiasts.

At its core, Twitch is still about live streaming, but it’s evolved into so much more. While gaming is still a cornerstone of the platform, Twitch is increasingly home to more casual content.