AI will never replace human public opinion gathering. But it can help us synthesize complicated data sets much more efficiently than humans.

In the current media landscape, attention is no longer captured by “likely voter” labels alone. It’s captured by identity ...

This webinar explored how innovative technologies can help campaigns collect valuable sentiment from large numbers of voters ...

The Democratic National Committee on Thursday released a draft of a sweeping postmortem of the 2024 election and the ...

The progressive mobile messaging platform announced that its employees have purchased the company from venture capital firm ...

With telephone town halls, the focus is on using data models to effectively reach target universes with tailored issue-based ...

Campaigns and policy organizations teach a particular set of skills. Those skills translate naturally to the world of PR and public affairs.

Congratulations to the 2025 CampaignTech Award winners. The CampaignTech Awards by Campaigns & Elections recognize the truly exceptional in the field of political campaign technology, digital strategy ...

When the Democratic National Committee announced its intention to conduct an extensive investigation into what went wrong in the 2024 presidential campaign, many Democrats hoped it would provide deep ...

Voters used to Google a candidate and choose what to click. Now they ask an artificial intelligence and get one packaged answer. If that feels complete, their “research” is over. If your campaign ...

Political campaigns have never had more data at their disposal. Voter files are richer. Behavioral models are more refined. Digital targeting tools are increasingly sophisticated. And yet, persuasion ...