The NFL’s Christmas Day debut on Netflix helped the streaming platform to 8.5% of total TV viewing in December, tying Netflix’s best share set in July 2023, according to new Nielsen Gauge data.

Netflix's earnings report sent its stock surging — and made it a bit more clear how sports content impacts the company's present and future.

On Wednesday, the streaming giant put together a star-studded lineup to roll out its upcoming slate at Hollywood’s historic Egyptian Theatre. Bela Bajaria, Netflix’s chief content officer, celebrated a 2024 full of sports content,

The streaming giant hosted its record-breaking boxing match between Jake Paul and Mike Tyson, and its first ever NFL games, in the quarter.

Standard monthly memberships jumped a dollar, up to $7.99 a month, according to Gregory K. Peters, Netflix co-CEO, president and director. Memberships without ads will increase more than two dollars, up to $17.99 per month, Peters said. Premium subscribers will have to shell out an extra two dollars a month, bringing the monthly fee to $24.99.

Every earnings season, Netflix is one of the first companies to report. This quarter, the company delivered a stellar quarter that sent its shares soaring. As of this writing, Netflix shares trade at over $975, having made a new all-time high just days ago.

Netflix announced Tuesday it will raise prices on most of its subscription tiers in the US and Canada after the streaming giant reported 19 million new subscribers in the last quarter of 2024.

In a groundbreaking move, Netflix entered the live-streaming arena in November with the Jake Paul vs. Mike Tyson boxing match. Drawing 108 million global viewers, the fight smashe

Netflix’s big bet on live events is paying off. New data published by the analytics firm Antenna indicates that Netflix added 1.43 million subscribers in the days surrounding the Mike Tyson vs. Jake Paul boxing match, while 656,000 members signed up around its NFL Christmas Day games.

Netflix sees sports as part of live programming, which benefits its ad growth. But the streamer insists it won't break the bank with sports rights.

Netflix’s Christmas Day NFL experiment seems to have paid off. According to data released by Nielsen’s “The Gauge” for the month of December, and later reported by Austin Karp of Sports ...