Fake it till you make it' might be common advice to climb the corporate ladder, but new research shows that this attitude could also adversely affect job satisfaction and mental health.

In a nutshell Faking emotions at work can lead to burnout and job dissatisfaction. Research shows that salespeople who engage ...

The Electric State,” starring Millie Bobby Brown, has had a robust marketing campaign including robot technology and bespoke ...

This post was created in partnership with Kantar AI is transforming marketing, pushing brands to rethink not just strategy ...

Over the past week, brands are pausing endorsements of Korean actor Kim Soo-hyun after he came under fire for allegedly ...

Conversation intelligence technology can transform how organizations understand and act on customer interactions.

Written by Dan Beaumont, Founder, GAME What are we really selling? We hear it all the time—brands don’t sell products, they ...

We often associate toxic family environments with lasting emotional scars and difficulties later in life. That can ...

Graphic design has always played a vital role in branding, marketing, and communication, influencing how people perceive ...

The famed personality test is being utilised by brands to not just categorise its consumers to relevant products, but also to ...

Those of us who never felt loved as a child tend to exhibit certain traits. These characteristics are not definitive, but ...

Sports marketing has evolved into a significant aspect of global business, demonstrating remarkable growth and resilience ...