Sanrio has launched its own gaming division, Sanrio Games, announcing 'Sanrio Party Land' as its first title for Nintendo ...

Japanese entertainment giants Toei and Sanrio have announced significant expansions into the gaming sector, marking a strategic shift in their business portfolios. Toei Games will debut with new, ...

Spread the loveThe gaming industry is experiencing unprecedented growth, and as a result, a variety of non-endemic businesses are looking to enter this lucrative market. On April 22, 2026, Inven ...

Sanrio has launched a new game brand, “Sanrio Games,” as part of its self-publishing initiative. The first title, a party game for Nintendo Switch/Nintendo Switch 2 titled “Sanrio Party Land,” is ...

Japan's Sanrio Co., which makes Hello Kitty character goods, said Tuesday that it will make a full-scale entry into the game ...

The company said its first new game, called "Sanrio Party Land", would be released for Nintendo's Switch and Switch 2 ...

Sanrio Games’ first title, Sanrio Party Land, launches this fall, with nine more games planned over the next three years.

Sanrio Co. plans to release a video game worldwide starting this autumn, the company announced on Tuesday. The game, the ...