Harry Styles, Aperture and Music Video
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All the Time, Harry Styles and Occasionally
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Harry Styles’ launch of the music video for his new single “Aperture” both puzzled and delighted fans Friday morning, even as a thumbnail image for the clip further intrigued his followers by apparently revealing a track list for his forthcoming album.
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Harry Styles thrashes Bad Bunny’s historic Spotify record with latest single ‘Aperture’
Harry Styles reenters Spotify with the subtlety of a chandelier crashing. For about four years, devotees survived on ‘As It Was’ nostalgia and ‘Fine Line’ heartache. With his latest high-voltage preview,
These three campaigns illustrate music marketing's current state: a hybrid approach that combines traditional tactics with digital-native strategies.