Discover fun pumpkin facts, fall treats, and tasty pumpkin-inspired finds from Dallas to Trader Joe’s—perfect for every pumpkin lover!

Hot flashes, dry skin, brain fog, and hair changes... with menopause, the list never seems to end! What can you do? Consider Pycnogenol - a natural solution for better hair.

Muscle mass keeps you strong. But VO₂ max keeps you alive. It is the ultimate measure of your heart’s performance and your body’s ability to thrive.

The Online Magazine for women in their PRiME: Life, Fashion, Shopping, Health, Career & so much more! For and by women 50+ Prime Women is a participant in the Amazon Services LLC Associates Program, ...

Cleaning makeup brushes is not something we should do just in the spring. When it comes to makeup, this is a year-round necessity. Okay-I admit to having one or two obsessions. (Well, maybe a few more ...

Lipsticks are great, but they can wear off quickly during the day. A great lip stain can last longer and look fresher as the day progresses. Here are our top choices for women over 50. We’ve all heard ...

Are you struggling to think of great gift ideas? Our premium gift guide will give you more options that you can imagine for everyone on your list. I know it seems like you’ve got a lot of time before ...

Struggling with sleep after 50? Discover why restful sleep is essential for women’s health, how to spot signs of sleep apnea, and tips to improve your sleep naturally. Sleep: It’s the elixir of youth, ...

A new study reveals that lifting heavier weights delivers strength gains that last for years. Discover why women over 50 should embrace heavy lifting to stay strong, confident, and ageless.

Discover the best casual coats and jackets for fall and winter that combine comfort, warmth, and effortless style. These flattering outerwear picks make cold-weather dressing chic and practical.

CBD is getting more and more popular among mainstream consumers. As a cannabinoid (like the psychoactive ingredient THC), it comes from the cannabis plant. However, unlike THC, it doesn’t cause ...