From premium shoes flying off shelves to rising interest in tier 2 markets, ASICS is betting on Ekiden to anchor its ...

The Tata Nexon is more than just a compact SUV—it's a symbol of Indian engineering comeback. It showed that a homegrown brand ...

Video advertising is becoming deeply personal, almost conversational. But are brands truly ready to measure its impact?

After last year’s controversy, Samay Raina’s Still Alive special teases a return of India’s Got Latent. Brands now face the ...

Kalra joins Uber after a stint as an independent consultant, where he worked with startups and CXOs on marketing ...

The collaboration allows advertisers to tap into TCL’s connected TV inventory, offering scaled reach across millions of ...

Prior to this, he held roles at Coinbase and Meta, and has also worked with The Bridgespan Group, bringing experience in ...

The partnership will be supported by a campaign across print and visual media in April, featuring two TVCs showcasing ...

The report states that 220 million Gen Z users may drive 45% of online spend by 2030, as 150 million new shoppers come online ...

ixigo Trains and ConfirmTkt have partnered with Swiggy to integrate its ‘Food on Train’ service, enabling passengers to order ...

The report identifies seven cultural and sectoral trends, showing shifts in consumption, identity, work and wellbeing, with ...

Continental Tires, a leading premium tyre manufacturer, announced the appointment of Nevin Aslan-Özkan as the managing ...