Super Bowl ads, billboards and conference spectacles may grab attention, but finance leaders say peer networks and ROI still drive their software-buying decisions.
The Indian Culinary Forum will host the 18th edition of Culinary Art India 2026, from March 10 to 14 at Hall 1, First Floor, Pragati Maidan, New Delhi. It is open to culinary students and apprentices ...
According to WPP Media’s This Year Next Year (TYNY) 2026 outlook, India’s advertising market is expected to grow 9.7% in 2026 ...
Independent research and an exclusive with Google's Ads Liaison confirm AI Max's real-world trade-offs — and the end of ...
Rightworks Strengthens Bench with New CISO and CMO Hires ...
For the UK accounting profession, 2026 is shaping up to be one of the most demanding years in recent memory. It is not only ...
The UK’s digital ad market exceeded £40bn in 2025, rising 10% year-on-year, according to IAB UK’s latest Digital Adspend study. Conducted with Oliver Wyman, the study is formed of a census of major UK ...
With the United States remaining a preferred study destination for many Indian students, questions around admissions, cost, scholarships and job prospects continue to shape decisions. In an exclusive ...
Founder David McArdle Recognized by Marquis Who’s Who for Excellence in Marketing Strategy and Messaging We’re not just ...
Intuit forecast third-quarter profit below Wall Street estimates on Thursday, as it anticipates higher marketing spending to attract more customers during the U.S. tax season.
Nikki Adams, joint managing director at Ad Valorem, has shared her story on AccountingWEB before, where she spoke about her two lightbulb moments [1] ...
While on paper marketing is indeed a cost, this is a short-sighted attitude that reinforces the idea it is discretionary.