IKEA Retail has launched a new global brand campaign celebrating what it calls a universal truth: there is no feeling quite like home.

AI-generated Tilly Norwood defends herself in song, AI agents may need permission to shop, gamers have too many distractions.

Happiness. Marketing’s Thom Skarzynski makes the case that superfandom isn’t something you discover — it’s something you intentionally ...

Related: Most Businesses Overcomplicate Their Marketing Strategy. Here’s Why — and What to Do Instead. In other words, delight is the feeling when the joke lands, or we come around to a new ...

CINCINNATI, OH, UNITED STATES, March 9, 2026 /EINPresswire.com/ -- Alex Vonderhaar’s new book, The Unconscious Buying ...

Here's why emotional connection drives buying decisions — and how shifting your messaging from features to feelings can make your brand more memorable, persuasive and profitable.

With the 98th Academy Awards just days away, the campaigns behind Hollywood's biggest films have shifted from screenings to storytelling.

Ari Lennox clarifies that marketing failures, not J. Cole, prompted her departure from Dreamville Records after ten years ...

JACKSONVILLE, FL As manifestation continues to gain mainstream attention, a new eBook is challenging the idea that it ...

A recent study explores how Gen Z consumers purchase flowers and plants, what influences their buying decisions, and how ...

Researchers found that autistic and non-autistic people move their faces differently when expressing emotions like anger, happiness, and sadness. Autistic participants tended to rely on different ...

Most marketers rely on third-party data such as industry targeting in social media advertising. But it's a lot of waste on companies you can't even work with. And if you're not targeting your exact ...