Disney CEO Bob Iger and ESPN Chair Jimmy Pitaro join CNBC's Squawk on the Street to discuss ESPN's new streaming platform, ...

With the streamers, corporate parents Disney and Fox hope to bring the "most valuable programming on TV" to the ever-growing population of cord-cutters.

Starting Thursday, streaming live sports from ESPN has never been easier. On Thursday, Disney launched a first of its kind standalone app that will carry all ESPN sports programming.