Emami Agrotech, a part of Emami Group, is expanding into the branded staples market. The company will launch Emami Healthy & ...

The government is set to ban online games involving money. This decision follows concerns about addiction and financial losses. The new law proposes penalties for violations. It aims to regulate the ...

Explore how fractional CMOs are transforming the marketing landscape in India, providing flexible and experienced leadership ...

Marketing: Explore the iconic battle between Coca-Cola and PepsiCo as they raced to be the first fizzy drink in space during ...

Flipkart Minutes anticipates a strong festive season. The quick-commerce service saw growth during Raksha Bandhan and ...

Despite clear 'A' ratings and exhibitor efforts, parents in India often attempt to bring children to adult-rated films, ...

Brazil's government has asked US technology giant Meta to rid its platforms of chatbots that mimic children and can make ...

Mark Zuckerberg is trying to avoid giving a deposition in a privacy lawsuit. Meta is using the apex doctrine, claiming ...

The study, conducted by Google and The Harris Poll, surveyed 615 game developers in the US, South Korea, Norway, Finland, and ...

The article suggests brands should focus on clarity and identity. Brands often try to appeal to everyone, leading to confusion. Strong brands exclude by design, targeting specific audiences. Tesla, ...

Today, consumers are bombarded with 4,000 - 10,000 marketing messages daily. Fatigue has set in, and if businesses want to ...

BigCity Promotions study reveals changing consumer expectations for the festive season in 2025. Indian shoppers seek value and personalised rewards beyond simple discounts. Planned purchases include ...